I had the opportunity to work with the Oregon Oral Health Coalition recently, who are in the middle of a major branding overhaul. I developed their logo for them with guidance from the Board of Directors, and gave creative direction on their new website. The new site isn’t up yet, but the logo is all done, so I’m showcasing it on my blog today!
For the branding, the Oregon Oral Health Coalition chose an abstract/swirly take on a tooth for their service mark. Being an organization that provides leadership throughout the dental community, they didn’t want to strictly focus on one element or another. An abstraction is a perfect way to do that. (The mark even reminds me a little bit of toothpaste… Score!)
The colors that we settled on are very professional and soothing, both important elements for their type of organization. The typeface that I introduced, Museo Slab, has a modern look that nicely compliments the custom illustration.
I’m happy to say that I was able to do my part in this rebrand, and wish the Oregon Oral Health Coalition the best throughout the rest of the transition.
Interested in updating or changing your own brand? I’d love to talk with you. Call me for a free consultation at 503.580.0296 or email me at email@example.com.
This weekend, Greg and I had the opportunity to attend the wedding of one of his work friends, Joel & Allise. They got married at a beautiful, semi-wooded property, that had a spacious barn (not pictured) for the reception. Their colors were gray, peach and white, with accents of wood, twine and lace.
As a gift to them, I offered to design their programs. I worked with Allise on getting all the elements together first, then took her style direction and ran with it. She told me that she wanted something traditional and elegant, yet rustic at the same time. At first, I studied her save-the-dates and invitations to look for ways to make the programs feel cohesive. Adobe Garamond was the carry through font, and I chose Lady Rene to add the rustic touches. Allise chose the tall, skinny format of the programs, which I loved as well. They turned out great, and she LOVED them.
Below are some pictures of the elements at the wedding, to showcase how the program fits into the style of the event. I’m happy that I could be a part of their big day, even in a small way. Congratulations Joel & Allise!
This is a project that is near to my heart. My sister, Sarah, and brother-in-law, Jon, are starting a business, J.I. Construction. The contacted me to do their branding! The primary focus of their business will be roofing, and that’s the direction we went with the design. Jon wanted the logo to reflect dependability and efficiency, so it’s laid out in such a way that it looks very stable. The color blue was chosen to also reflect dependability.
The branding will potentially be used on their work trucks, website, paperwork and business cards. I designed it so that it would easily transition to each medium. I’m very happy with how it came out, and they’re excited to use it!
A sample business card, with the logo and Jon’s information.
My Dad and I took a trip over to Lincoln City on Friday, and we were expecting some sunny weather. What we got was a warm, foggy, wind-less day. We took the dogs, Rosie and Mia, with us. Mia, my parent’s new yellow lab, is 6 months old now, and still growing! Both the dogs love the beach, especially being able to run after the tennis ball. It was fun watching them play together.
Even though it was foggy, I got a some good pictures. Enjoy!
Well, it’s Friday! It’s shaping up to be a beautiful sunny weekend here in the Northwest.
I wanted to share a couple gifts that I’ve found around the internet that would be good for Graphic Designers. I’m planning to do a sequel to this post about gadgets, so don’t get too upset that there isn’t an iPad or Wacom tablet on this list. Think of the items below as birthday gifts or stocking stuffers. Cute little things to make a designer smile.
Sources: (from L to R)
Monad iPhone Hardcase from Gelaskins. $34.95
Type Nerd Temporary Tattoo from TATTLY. $5.00 (set of 2)
Browser Sketch Pad from UI Stencils. $13.95 for 1, $33.48 for 3
Pantone Mugs (Mixed Blues) from Pantone. $90.00 for the set
Sans-Serif t-shirt from turnnocturnal. $20.00
Clé USB from byamt. Price upon request.