August 2011

Promotional Postcard for Red Pearl Designs

Another project that I completed at my internship at Red Pearl Designs was this promotional postcard.  They had recently updated their branding, and wanted a new postcard to match. The die-cut Luxe Card was produced by Miller’s Lab Professional Imaging, which offers many different die-cut options (if you’re ever in the market). This postcard will be out at Bridal Shows, venues that support Red Pearl Designs, and at Studio | 430 (a shared studio space between Red Pearl Designs, Ashley Sturm Photography, With This Ring, and Bridal Alterations by Mary).

I really enjoyed working on this with Megan, and to help her solidify her branding. A promotional postcard can be very useful in giving a client more information about your business, while at the same time giving them an example of what you do. I think this postcard turned out really well, it looks beautiful and has great appeal to its target market.

 The front of the card introduces the business and showcases several images.
 The back of the card gives the reader some valuable information about the business.
 This card will be a take away item at Bridal Shows, etc.
Shiny paper adds a little more pizzaz to this Luxe postcard by Miller’s Lab.

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Red Pearl Designs Website

As you know, this summer I have been interning at Red Pearl Designs. I’ve had the opportunity to work on several different projects for Megan, and just recently finished up making her a business website for Red Pearl Designs. She was unsatisfied with the different template web sites out there, but didn’t know enough about web design to make what she wanted. I helped translate her needs into a design, and she was able to customize everything. A specific high point was the control over her gallery page. I was able to show more images than ever before, without bogging down the site. Hopefully her customers appreciate all the new features on the site!

I had a lot of fun working with Megan on this project, so check out the new diggs!

 Home page, which highlights custom designed stationery as a focus.
 The Gallery page, includes a thumbnail grid of past work.
 Once you click on a thumbnail, you can see more pieces and views of a product.
 The gallery is sortable, with different categories.
 Brand new, is a list of helpful resources for brides-to-be.
 The Process page includes a detailed account of what to expect if hiring them.

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Watercolor Gardenia Invitation Set

Custom designed wedding invitation set. I drew and illustrated the gardenia flower, and created the layout for the pieces. Includes invitation, reply card and reception card. The set was one of the first things that I made for Red Pearl Designs, as part of my summer internship. You can see more pictures of the set at their blog.

Invitation, and invitation with reply card.
Closeup of the gardenia illustration.
Reverse side of the reply postcard.

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